Incorporate these elements into your meetings and conference events to keep your audiences engaged and active. These four components have been proven to increase productivity and generate more effective results!
1.) Get Some Fresh Air: After hours of bathing in fluorescent light in a conference room somewhere in the depths of a convention hall, the best way to re-energize your attendees can be to step outside and enjoy some sunlight. Plan a session that offers education or networking outside on a patio, or host a break in a courtyard. During colder months, utilize interior spaces with windows that let in natural light.
2.) Problem Solving: Stimulate creative thinking by leading classic ice breakers to kickoff a session, or by providing games or problem-solving scenarios that teams have to work through. This enhances cooperation and engages a different part of the brain, which makes for more productive conversations throughout the day. It also offers a more intimate connection for attendees to introduce themselves and network authentically.
3.) Kinetic Movement: Improve brain function by increasing blood flow with 20 minutes of aerobic activity. Boost your participants’ cognitive abilities with a guided morning hike, an afternoon yoga session, or a competitive photo scavenger hunt.
4.) Experiential Learning: Studies have shown that we learn more effectively when we physically do something, as opposed to hearing about it or just watching. Incorporate activities into educational components that help your attendees make an emotional connection with a leader, a product, a brand or a goal. Contests and interactive campaigns are a great way to engage an audience, and they can also activate sponsorships from your partner vendors(an easy way to showcase their products and services!).
Integrate activities of all types into your event programming to motivate conference attendees and encourage more active participation. Leverage the time you have together to inspire the most innovative and effective solutions your teams can come up with, and make the event memorable for them at the same time.